Additional Information
Book Details
Abstract
From radiology and anesthesia to patient needs and client education, this handy full-color guide covers everything you need to know about veterinary dentistry. Dental procedures are presented first, with chapters on oral examinations, instruments, safety, and anesthesia, followed by coverage of more difficult areas such as endodontics. The book concludes with two very interesting chapters on marketing veterinary dentistry and commonly asked client questions, replete with proper responses. With its comprehensive coverage and team approach, Animal Dentistry is the ideal resource for both technicians and practitioners alike to use in school and professional practice.
- Clear, heavily illustrated procedures provide a more detailed look at the skills you need to master.
- Dental terminology is incorporated to help you master the proper language and improve office communication.
- Inclusion of digital dental radiography develops your understanding of direct radiology versus computerized radiology and the economic considerations of both.
- Vet Tech Threads include a variety of pedagogical features including learning objective, key terms, chapter outlines, Technician Notes, and more to help you navigate through chapters and focus your learning.
- New full-color illustrations give you a better picture of concepts, equipment, and procedure details.
Table of Contents
Section Title | Page | Action | Price |
---|---|---|---|
Front cover | cover | ||
Veterinary Dentistry, 2/e | i | ||
Copyright page | iv | ||
Contributors | v | ||
Preface | vi | ||
Table of Contents | vii | ||
1 Introduction to Veterinary Dentistry | 1 | ||
Outline | 1 | ||
LEARNING OBJECTIVES | 1 | ||
Key Terms | 1 | ||
Why Veterinary Dentistry? | 2 | ||
Dental Anatomy and Dental Terminology | 2 | ||
General Anatomy | 2 | ||
Types of Heads | 2 | ||
Mesaticephalic | 2 | ||
Brachycephalic | 2 | ||
Dolichocephalic | 2 | ||
Maxilla | 2 | ||
Mandible | 3 | ||
Cheeks and Lips | 3 | ||
Tooth Anatomy | 4 | ||
External Tooth | 4 | ||
Internal Tooth | 6 | ||
Gingiva | 7 | ||
Alveolar Mucosa | 7 | ||
Attachment Apparatus | 7 | ||
Dental Formula for the Puppy | 7 | ||
Dental Formula for the Adult Dog | 7 | ||
Dental Formula for the Kitten | 8 | ||
Dental Formula for the Adult Cat | 8 | ||
Root Structure of the Adult Dog | 8 | ||
Root Structure of the Adult Cat | 8 | ||
Furcation | 9 | ||
Nomenclature | 10 | ||
Positional Terminology | 10 | ||
Line Angles | 11 | ||
Coronal-Apical Directions | 12 | ||
Between Teeth | 12 | ||
Occlusion | 13 | ||
Anatomic and Triadan Numbering Systems | 14 | ||
Anatomic Numbering System | 14 | ||
Incisors = I | 14 | ||
Canines = C | 14 | ||
Premolars = P | 15 | ||
Molars = M | 15 | ||
Primary (deciduous) teeth | 15 | ||
Shortcut | 15 | ||
Modification for alphanumeric computers | 15 | ||
Advantages | 15 | ||
Disadvantages | 15 | ||
Triadan Numbering System | 16 | ||
Quadrant | 16 | ||
Tooth | 16 | ||
Rule of 4 and 9 | 18 | ||
Deciduous (primary) teeth | 18 | ||
Advantages | 18 | ||
Disadvantage | 18 | ||
Dental Chart for the Dog | 18 | ||
Dental Chart for the Cat | 18 | ||
Dental Charting | 20 | ||
Chapter 1 Worksheet | 24 | ||
2 The Oral Examination and Disease Recognition | 26 | ||
Outline | 26 | ||
LEARNING OBJECTIVES | 26 | ||
Key Terms | 26 | ||
Oral Examination | 27 | ||
Normal Occlusion | 28 | ||
Specialties of Dentistry | 28 | ||
Oral Diseases and Dental Specialties | 30 | ||
Pedodontics | 30 | ||
Missing teeth | 30 | ||
Persistent primary teeth | 30 | ||
Cranial mandibular osteodystrophy | 33 | ||
Mandibular periostitis ossificans | 33 | ||
Fractured deciduous (primary) teeth | 33 | ||
Supernumerary teeth | 34 | ||
Peg teeth | 35 | ||
Third set of teeth | 35 | ||
Fused and gemini teeth | 36 | ||
Dilacerated roots | 37 | ||
Orthodontic Disease | 37 | ||
Class I malocclusions | 37 | ||
Spearing (lancing) canines | 37 | ||
Spearing (lancing) lateral incisors | 37 | ||
Base-narrowed canines | 41 | ||
Rostral (anterior) crossbite | 42 | ||
Caudal (posterior) crossbite | 43 | ||
Class II occlusion | 43 | ||
Class III occlusions | 43 | ||
Mandibular prognathism | 43 | ||
Maxillary brachygnathism | 44 | ||
Asymmetric Skeletal Malocclusion | 44 | ||
Iatrogenic orthodontic disease | 46 | ||
Oropharyngeal Inflammation | 46 | ||
Examples of the Appearance of Various Regional Oral Inflammatory Diseases | 49 | ||
Juvenile Periodontitis | 51 | ||
Adverse Conditions of the Tooth Surface | 53 | ||
Stains | 53 | ||
Abrasions | 53 | ||
Attrition | 53 | ||
Abnormalities of Enamel Formation | 53 | ||
Enamel hypoplasia | 55 | ||
Caries | 55 | ||
Foreign Bodies | 57 | ||
Endodontic Disease | 57 | ||
Fracture classification | 57 | ||
Fractures of specific tooth types | 58 | ||
Incisors | 58 | ||
Canines | 60 | ||
Premolars | 60 | ||
Molars | 61 | ||
Tooth discoloration | 62 | ||
Luxations | 63 | ||
Avulsions | 63 | ||
Electric cord shock | 65 | ||
Tooth Resorption | 65 | ||
Oral Medical Disease | 65 | ||
Oronasal fistulas | 65 | ||
Uremic ulceration | 66 | ||
Oral Neoplasia | 66 | ||
Nonclinically aggressive | 66 | ||
Canine oral viral oral papillomatosis | 66 | ||
Granulomas | 66 | ||
Cheek chewing granulomas | 67 | ||
Gingival hyperplasia | 67 | ||
Peripheral odontogenic fibroma | 67 | ||
Odontomas | 67 | ||
Ulcerative eosinophilic stomatitis | 69 | ||
Clinically Aggressive Tumors | 69 | ||
Acanthomatous ameloblastomas | 69 | ||
Malignant melanomas | 69 | ||
Fibrosarcomas | 71 | ||
Squamous cell carcinomas | 71 | ||
Chapter 2 Worksheet | 76 | ||
3 Dental Instruments and Equipment | 78 | ||
Outline | 78 | ||
LEARNING OBJECTIVES | 78 | ||
Key Terms | 78 | ||
Organization of the Dental Department | 79 | ||
Hand Instruments | 79 | ||
Explorers | 83 | ||
Shepherd’s hook | 83 | ||
Pigtail explorer | 83 | ||
Periodontal Probes | 84 | ||
Calculus Removal Forceps | 84 | ||
Scalers | 85 | ||
Curettes | 85 | ||
Curette and Scaler Care | 86 | ||
Testing for sharpness | 88 | ||
Visual inspection | 88 | ||
Sharpening stick | 88 | ||
Sharpening equipment | 88 | ||
Flat stone | 88 | ||
Sharpening technique | 89 | ||
Flat stone | 89 | ||
Conical stone | 94 | ||
Power Scalers | 95 | ||
Ultrasonic Instruments | 95 | ||
Magnetostrictive | 96 | ||
Ultrasonic metal strips/stacks | 96 | ||
Ultrasonic and combination electric motor handpieces | 97 | ||
Ultrasonic ferroceramic rod | 97 | ||
Inserting ultrasonic inserts | 97 | ||
Piezoelectric | 97 | ||
Energy nodes | 100 | ||
Medicaments in irrigating solutions | 100 | ||
Ultrasonic tips | 100 | ||
Sonic Scalers | 101 | ||
Rotary Scalers | 102 | ||
Dental Units for Polishing and Drilling | 102 | ||
Electric-Powered Systems | 102 | ||
Air-Powered Systems | 102 | ||
Air-Compressor Systems | 103 | ||
Compressor care | 104 | ||
Handpieces | 106 | ||
Low-speed handpieces | 106 | ||
Low-speed attachments | 106 | ||
Care of low-speed handpieces | 106 | ||
Prophy and contra angles | 107 | ||
High-speed handpieces | 108 | ||
Changing high-speed burs | 108 | ||
Bur selection | 110 | ||
Types of burs | 110 | ||
Pear-shaped burs | 110 | ||
Crosscut fissure burs | 110 | ||
Inverted-cone burs | 110 | ||
Round burs | 111 | ||
Diamond burs | 111 | ||
Finishing burs | 111 | ||
Care of high-speed handpieces | 111 | ||
Lubrication | 111 | ||
Defective turbine | 112 | ||
Changing turbines | 112 | ||
Three-Way Syringes | 113 | ||
Lighting and Magnification | 114 | ||
Chapter 3 Worksheet | 115 | ||
4 Personal Safety and Ergonomics | 117 | ||
Outline | 117 | ||
LEARNING OBJECTIVES | 117 | ||
Key Terms | 117 | ||
HAZCOM | 118 | ||
Safety Requirements for Veterinary Dentistry | 118 | ||
Types of Hazards | 119 | ||
Eye Protection | 119 | ||
Mouth and Lung Protection | 119 | ||
Masks | 119 | ||
Hand and Skin Protection | 119 | ||
Hand Washing | 120 | ||
Hand-Washing Agents | 120 | ||
Hand-Washing Technique | 120 | ||
Glove Concerns | 120 | ||
Sharps | 121 | ||
Eye Shields | 121 | ||
Safety with Products | 121 | ||
Material Safety Data Sheets | 121 | ||
Labels | 122 | ||
Composite Restoration Materials | 122 | ||
Toxins | 122 | ||
Repetitive Motion Disorders | 122 | ||
Ergonomics in the Workplace | 122 | ||
Neutral position | 123 | ||
Preventive procedures | 124 | ||
Fitted gloves vs. ambidextrous gloves | 124 | ||
Mechanical dentistry | 125 | ||
Instrument handles | 125 | ||
Patient positioning | 125 | ||
Strengthening exercises | 125 | ||
Lifestyle Ergonomics | 128 | ||
Preventing injury away from the workplace | 128 | ||
Ergonomic Operatory Chairs and Tables | 129 | ||
Dental chairs | 129 | ||
Ergonomic tables | 129 | ||
Chapter 4 Worksheet | 134 | ||
5 Local Anesthesia | 135 | ||
Outline | 135 | ||
LEARNING OBJECTIVES | 135 | ||
Key Terms | 135 | ||
Infiltration Blocks | 136 | ||
Equipment | 136 | ||
Technique | 136 | ||
Regional Blocks | 137 | ||
Equipment | 138 | ||
General Technique | 138 | ||
Technique | 138 | ||
Rostral maxillary | 138 | ||
Caudal maxillary | 138 | ||
Rostral mandibular | 139 | ||
Caudal mandibular | 146 | ||
Chapter 5 Worksheet | 149 | ||
6 Pathogenesis of Periodontal Disease | 150 | ||
Outline | 150 | ||
LEARNING OBJECTIVES | 150 | ||
Key Terms | 150 | ||
Periodontal Disease | 151 | ||
Systemic Effects of Periodontal Disease | 151 | ||
Etiology | 151 | ||
Types of Bacteria | 152 | ||
Location of Plaque | 152 | ||
Patient Response | 152 | ||
Pathogenesis | 153 | ||
Initial Signs | 153 | ||
Periodontal Disease Classification | 154 | ||
Chapter 6 Worksheet | 165 | ||
7 The Complete Prophy | 167 | ||
Outline | 167 | ||
LEARNING OBJECTIVES | 167 | ||
Key Terms | 167 | ||
Preparation for the Procedure | 168 | ||
Anesthesia Induction | 168 | ||
Steps to the Complete Prophy | 168 | ||
When to Use Antibiotics? | 169 | ||
Patient Care | 170 | ||
Step 1: Preliminary Examination and Evaluation | 170 | ||
Step 2: Supragingival Gross Calculus Removal | 170 | ||
Hand scalers | 170 | ||
Calculus removal forceps | 171 | ||
Ultrasonic or sonic scalers | 171 | ||
Power instrument grasp | 171 | ||
Water flow | 172 | ||
Insertion | 172 | ||
Pressure | 172 | ||
Adaptation | 172 | ||
Ultrasonic technique | 174 | ||
Power settings—dial type units | 176 | ||
Adjusting power with the iM3 42-12 unit | 176 | ||
Rotary scalers | 176 | ||
Step 3: Periodontal Probing (and Periodontal Charting) | 177 | ||
Probing technique | 177 | ||
Charting | 179 | ||
Step 4: Subgingival Calculus Removal | 181 | ||
Hand instrument technique | 181 | ||
Modified pen grasp | 181 | ||
Adapting to the tooth | 181 | ||
Step 5: Detection of Missed Plaque and Calculus | 181 | ||
Application of disclosing solution | 182 | ||
Air-drying | 184 | ||
Step 6: Polishing | 184 | ||
Step 7: Sulcus Irrigation and Fluoride Treatment | 186 | ||
Step 8: Application of A Sealer | 189 | ||
Step 9: Periodontal Diagnostics | 189 | ||
Periodontal radiographs | 189 | ||
Step 10: Final Charting | 189 | ||
Step 11: Home Care | 189 | ||
Nonprofessional Dental Scaling (NPDS) | 189 | ||
Chapter 7 Worksheet | 193 | ||
8 Home-Care Instruction and Products | 194 | ||
Outline | 194 | ||
LEARNING OBJECTIVES | 194 | ||
Key Terms | 194 | ||
Client Education | 195 | ||
Demonstration | 195 | ||
Tips for difficult cases | 195 | ||
Advanced techniques | 196 | ||
Visual Aids | 197 | ||
Plaque Control and Home Care | 197 | ||
Toothbrushing | 197 | ||
Brushing devices | 198 | ||
Brushing Agents | 198 | ||
Home-Care Products | 201 | ||
Plaque-removing chews | 203 | ||
Water additives | 203 | ||
Dog and Cat Foods | 203 | ||
Dog and Cat Chew Products | 207 | ||
Enzyme Toothpastes | 207 | ||
Antibacterial and Anticalculus Products | 207 | ||
Rinses/brushing agents | 207 | ||
Chlorhexidine | 207 | ||
Water additives | 207 | ||
Zinc | 212 | ||
Fluoride gels | 212 | ||
Selecting the Appropriate Home-Care Product | 213 | ||
Other Home-Care Aids | 213 | ||
Plaque-Removing Chew Toys | 213 | ||
Chapter 8 Worksheet | 215 | ||
9 Periodontal Therapy | 216 | ||
Outline | 216 | ||
LEARNING OBJECTIVES | 216 | ||
Key Terms | 216 | ||
Scaling | 217 | ||
Root Planing | 217 | ||
Root Planing: Technique | 218 | ||
Periodontal Debridement | 218 | ||
Changes in Instrumentation Theory | 218 | ||
Cementum Removal | 219 | ||
Benefits of Ultrasonic Periodontal Therapy | 219 | ||
Ultrasonic Tips | 219 | ||
Local Antibiotic Therapy | 219 | ||
Doxirobe | 221 | ||
Arestin | 221 | ||
Conclusion | 221 | ||
Chapter 9 Worksheet | 226 | ||
10 Feline Dentistry | 227 | ||
Outline | 227 | ||
LEARNING OBJECTIVES | 227 | ||
Key Terms | 227 | ||
Feline Chronic Ulcerative Gingivostomatitis | 228 | ||
Cause | 228 | ||
Tooth Resorption | 230 | ||
Cause | 230 | ||
Diagnosis | 231 | ||
AVDC Stages | 231 | ||
Treatment of Tooth Resorption | 234 | ||
Prevention of Tooth Resorption | 234 | ||
Feline Orofacial Pain Syndrome | 234 | ||
Chapter 10 Worksheet | 240 | ||
11 Dental Radiology | 241 | ||
Outline | 241 | ||
LEARNING OBJECTIVES | 241 | ||
Key Terms | 241 | ||
Indications for Dental Radiography | 242 | ||
Unerupted or Impacted Teeth | 242 | ||
Periodontal Disease | 243 | ||
Endodontics | 243 | ||
Exodontics | 243 | ||
Routine Dental Procedures | 244 | ||
Contraindication for Dental Radiology | 244 | ||
Dental Radiographic Equipment and Materials | 244 | ||
Veterinary Medical Machines | 244 | ||
Dental Machines | 245 | ||
Intraoral Film | 246 | ||
Description | 246 | ||
Dental Radiographic Film Sizes | 246 | ||
Digital Radiology | 246 | ||
Protective Measures | 253 | ||
Radiographic Technique | 253 | ||
Placing film | 253 | ||
Parallel technique | 253 | ||
Bisecting-angle technique | 255 | ||
Maxillary caudal | 258 | ||
Maxillary rostral | 260 | ||
Mandibular rostral | 260 | ||
Complete study | 260 | ||
Canine teeth | 260 | ||
Marking radiographs | 262 | ||
Trouble spots | 262 | ||
Maxillary fourth premolar | 262 | ||
Maxillary second molar | 267 | ||
Mandibular third molar | 270 | ||
Maxillary canine | 270 | ||
Feline caudal maxillary teeth | 270 | ||
Dolichocephalics, brachycephalics, and toy breeds | 271 | ||
Efficient radiology | 271 | ||
Complications in Dental Radiology | 272 | ||
Failure to Position Film Sensor Properly | 272 | ||
Blurred or Double Images | 273 | ||
Elongation of Image | 274 | ||
Foreshortening of Image | 275 | ||
Overlapping Dental Structures | 275 | ||
Radiographic Film Processing | 276 | ||
Technique | 276 | ||
Developing Complications | 277 | ||
Clear film | 277 | ||
Light film with poor contrast | 277 | ||
Light film with markings | 278 | ||
Black film | 278 | ||
Brown tint | 278 | ||
Green tint | 278 | ||
Solution Disposal | 278 | ||
Film Storage | 279 | ||
Four Simple Rules for Positioning | 279 | ||
Radiographic Errors | 279 | ||
Positioning | 279 | ||
Radiographic Findings | 279 | ||
Radiographic Anatomy | 279 | ||
Normal young patient | 280 | ||
Normal older patient | 281 | ||
Periodontal Disease | 281 | ||
Endodontic Disease | 282 | ||
Tooth Resorption | 282 | ||
Retained Roots | 282 | ||
Chapter 11 Worksheet | 286 | ||
12 Exodontics (Extractions) | 288 | ||
Outline | 288 | ||
LEARNING OBJECTIVES | 288 | ||
Key Terms | 288 | ||
Indications for Exodontics | 289 | ||
Preliminary to Exodontics | 289 | ||
The Technician and Extractions | 289 | ||
Instruments for Exodontics | 290 | ||
Elevators and Root Tip Picks | 290 | ||
Magnification and Lighting | 294 | ||
Sterilization of Equipment | 294 | ||
Sterilization Monitoring | 295 | ||
Exodontic Principles | 295 | ||
Root Removal | 295 | ||
Exodontic Technique | 295 | ||
Single-root extraction | 296 | ||
Vertical rotation | 296 | ||
Horizontal rotation | 297 | ||
Bone augmentation | 297 | ||
Suturing | 297 | ||
Multirooted teeth | 299 | ||
Premolar extraction | 299 | ||
Maxillary fourth premolar | 299 | ||
Maxillary first and second molars | 299 | ||
Complications of Extractions | 300 | ||
Loss of Root Into the Mandibular Canal | 300 | ||
Flap Surgery | 302 | ||
Conclusion | 302 | ||
Chapter 12 Worksheet | 305 | ||
13 Advanced Veterinary Dental Procedures: | 307 | ||
Outline | 307 | ||
LEARNING OBJECTIVES | 307 | ||
Key Terms | 307 | ||
Periodontal Surgical Techniques | 308 | ||
Evaluation for Procedure | 308 | ||
Goal of Periodontal Surgery | 308 | ||
Instruments and Materials | 308 | ||
Treatment Techniques | 309 | ||
Hyperplastic gingiva | 309 | ||
Gingivoplasty technique | 309 | ||
Deep periodontal pocket | 310 | ||
Indications for open flap and root planing | 310 | ||
Open flap and root planing technique | 310 | ||
Excessive attachment of frenula | 310 | ||
Oronasal fistula | 312 | ||
Follow-Up Recommendations for All Periodontal Surgery | 312 | ||
Endodontics and Restorations | 312 | ||
Indications for Endodontic Therapy | 313 | ||
Advantage of Endodontic Therapy | 314 | ||
Endodontic Procedures | 314 | ||
Vital pulpotomy | 314 | ||
Direct pulp-capping | 315 | ||
Indirect pulp-capping | 315 | ||
Standard Root Canal Therapy | 315 | ||
Endodontic Equipment | 315 | ||
Barbed broaches | 315 | ||
Files and reamers | 316 | ||
Endodontic stops | 319 | ||
Endo-ring | 319 | ||
Irrigation materials | 320 | ||
Cotton or College Pliers | 320 | ||
Endodontic materials | 320 | ||
Pluggers | 323 | ||
Endodontic Technique | 325 | ||
Radiographs | 325 | ||
Apicoectomy | 325 | ||
Restorative Dentistry | 325 | ||
Composite Restoration | 326 | ||
Crown Restorations | 331 | ||
Orthodontics | 331 | ||
Bite Evaluation | 331 | ||
Dental Models | 333 | ||
Materials for making models | 333 | ||
Technique for making models | 335 | ||
Chapter 13 Worksheet | 342 | ||
14 Rodent, Lagomorph, and Ferret Dentistry | 344 | ||
Outline | 344 | ||
LEARNING OBJECTIVES | 344 | ||
Key Terms | 344 | ||
General Information | 345 | ||
Rodents | 345 | ||
Lagomorphs | 345 | ||
Ferrets | 345 | ||
Dental Anatomy | 345 | ||
Dentition in the Rodent, Lagomorph, and Ferret | 345 | ||
Type of teeth in the rodent | 345 | ||
Type of teeth in the lagomorph | 346 | ||
Type of teeth in the ferret | 346 | ||
Incisor teeth of the rodent and lagomorph | 346 | ||
Hypsodont cheek teeth of the rodent and lagomorph | 347 | ||
Periodontal Ligament | 347 | ||
Adult Rodent Dental Formulas | 347 | ||
Adult Lagomorph Dental Formulas | 347 | ||
Adult Ferret Dental Formula | 347 | ||
Instruments and Equipment Used to Treat Rodents, Lagomorphs, and Ferrets | 348 | ||
Common Oral Problems and Diseases in Rodents and Lagomorphs | 352 | ||
Gingivitis | 352 | ||
Periodontitis | 352 | ||
Enamel Hypomineralization/Hypoplasia | 352 | ||
Tooth Caries | 352 | ||
Malocclusion | 353 | ||
Traumatic malocclusion | 353 | ||
Atraumatic malocclusion | 353 | ||
Tongue Entrapment | 353 | ||
Incisor Tooth Overgrowth | 354 | ||
Cheek Tooth Overgrowth | 354 | ||
Tooth Abscessation | 354 | ||
Cheek Pouch Impaction | 355 | ||
Stomatitis | 355 | ||
Oral Tumors | 355 | ||
Slobbers | 355 | ||
Common Oral Problems and Diseases in Ferrets | 357 | ||
Tooth Extrusion | 357 | ||
Tooth Abrasion | 357 | ||
Tooth Fractures | 358 | ||
Malocclusion | 358 | ||
Periodontitis | 358 | ||
Preparation for Procedures | 358 | ||
Preanesthesia Examination | 358 | ||
Preanesthesia Preparation | 359 | ||
Inhalant Anesthesia | 359 | ||
Anesthesia Induction | 359 | ||
Anesthesia Maintenance | 359 | ||
Intubation | 360 | ||
Blind intubation | 360 | ||
Pediatric laryngoscope | 360 | ||
Otoscope or endoscopic intubation | 360 | ||
Stethoscope-aided intubation | 361 | ||
Retrograde intubation | 361 | ||
Tracheotomy intubation | 361 | ||
Stabilization and Monitors | 361 | ||
Complete Oral Examination | 362 | ||
Palpation and manipulation | 362 | ||
Visual examination and aids | 362 | ||
Radiographic examination | 363 | ||
Charting | 363 | ||
Treatment | 363 | ||
Professional Dental Cleaning | 363 | ||
Floating or Odontoplasty of Teeth | 364 | ||
Tooth cutters | 364 | ||
Rasps and files | 364 | ||
Abscess Treatment | 364 | ||
Endodontic abscesses | 366 | ||
Periodontal abscesses | 366 | ||
Periodontal-endodontic abscesses | 366 | ||
Extractions | 366 | ||
Incisor teeth | 366 | ||
Canine teeth in ferrets | 367 | ||
Cheek teeth | 367 | ||
Vital Pulp Therapy | 368 | ||
Tooth Fillings | 369 | ||
Drug Treatment | 369 | ||
Home-Care Instructions | 369 | ||
Chapter 14 Worksheet | 370 | ||
15 Marketing Veterinary Dentistry | 371 | ||
Outline | 371 | ||
LEARNING OBJECTIVES | 371 | ||
Key Terms | 371 | ||
Marketing Strategies | 372 | ||
Gathering Client Information | 372 | ||
Practice Brochures | 372 | ||
Smile Book | 372 | ||
Posters and Transparencies | 372 | ||
Newsletters | 373 | ||
Messages on Hold | 373 | ||
Handouts | 373 | ||
Estimate and Consent Forms | 373 | ||
Recall System | 376 | ||
Dental Models | 376 | ||
Special Events | 377 | ||
Internet Marketing | 377 | ||
E-Mail Marketing | 377 | ||
Websites | 377 | ||
Social Media Sites | 378 | ||
Marketing in the Examination Room | 378 | ||
Chapter 15 Worksheet | 380 | ||
Appendix A Abbreviations for Use in American Veterinary Dental College (AVDC) Case Logs | 381 | ||
Tooth Identification | 381 | ||
All Abbreviations in Alphabetical Order | 382 | ||
Appendix B AVDC-Approved Definitions as of 2011 (With Slight Modifications for Text) | 388 | ||
Periodontology | 388 | ||
Flaps in Periodontology and Oral Surgery | 388 | ||
Location of Donor Site | 388 | ||
Attachment to Donor Site | 388 | ||
Tissue to Be Transferred | 388 | ||
Tissue Thickness | 389 | ||
Blood Supply | 389 | ||
Direction and Orientation of Transfer | 389 | ||
Biopsy | 389 | ||
Endodontic-Related Terminology | 390 | ||
Other Endodontic-Related Terminology | 390 | ||
Tooth Pathology and Restorative and Prosthodontic Procedures | 391 | ||
Oral Medicine | 392 | ||
Other Topics | 393 | ||
Temporomandibular Joint–Related Items | 393 | ||
Appendix C Dental Equipment Inventory | 395 | ||
Hospital Inventory | 395 | ||
Basic | 395 | ||
Intermediate and Advanced | 397 | ||
Bibliography | 399 | ||
Glossary | 401 | ||
Answers to Worksheets | 413 | ||
Answers to Chapter 1 Worksheet | 413 | ||
Answers to Chapter 2 Worksheet | 413 | ||
Answers to Chapter 3 Worksheet | 414 | ||
Answers to Chapter 4 Worksheet | 414 | ||
Answers to Chapter 5 Worksheet | 414 | ||
Answers to Chapter 6 Worksheet | 415 | ||
Answers to Chapter 7 Worksheet | 415 | ||
Answers to Chapter 8 Worksheet | 415 | ||
Answers to Chapter 9 Worksheet | 416 | ||
Answers to Chapter 10 Worksheet | 416 | ||
Answers to Chapter 11 Worksheet | 416 | ||
Answers to Chapter 12 Worksheet | 417 | ||
Answers to Chapter 13 Worksheet | 417 | ||
Answers to Chapter 14 Worksheet | 418 | ||
Answers to Chapter 15 Worksheet | 418 | ||
Index | 419 | ||
A | 419 | ||
B | 419 | ||
C | 420 | ||
D | 422 | ||
E | 423 | ||
F | 424 | ||
G | 425 | ||
H | 425 | ||
I | 426 | ||
J | 426 | ||
K | 426 | ||
L | 426 | ||
M | 427 | ||
N | 428 | ||
O | 428 | ||
P | 429 | ||
Q | 430 | ||
R | 430 | ||
S | 432 | ||
T | 433 | ||
U | 433 | ||
V | 434 | ||
W | 434 | ||
X | 434 | ||
Y | 434 | ||
Z | 434 |