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Introduction To Globalization And Business: Relationships and Responsibilities

Introduction To Globalization And Business: Relationships and Responsibilities

Barbara Parker

(2005)

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Abstract

Through creative use of examples, case studies and exercises from organizations worldwide, this book demonstrates the many levels at which globalization impacts on contemporary businesses, society and organizations and elucidates the ways in which different globalization trends and factors interrelate. Each chapter: opens with a short and current case which introduces the key concepts covered in that chapter; provides an overview of chapter objectives to allow the student to navigate easily; illustrates the chapter concepts with useful boxed examples; concludes with a review of the key chapter concepts learnt; provides a series of review and discussion questions; offers 'Global Enterprise Project' assignments for applying course concepts to the same company, and gives up-to-date references from many sources to direct student's further reading. Students will have access to a companion website which includes further additional material in support of each chapter of the book.