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Using Media for Social Innovation

Using Media for Social Innovation

Aneta Podkalicka | Ellie Rennie

(2018)

Abstract

Using media for social innovation is a critical roadmap for understanding and researching ‘social innovation media’. These media initiatives seek to find new solutions to seemingly intractable social problems by combining creativity, media technologies and engaged collectives in their design and implementation. The book uses a number of case studies – including youth, Indigenous, human rights and environmental campaign media – to illuminate the emergence of purposeful and productive platforms for social change. It interrogates the guiding principles, assumptions, goals, practices and outcomes of these experiments, revealing the challenges they face, the components of their innovation, and the political economy within which they operate.

Aneta Podkalicka is a media researcher and lecturer at the School of Media, Film and Journalism at Monash University.

Ellie Rennie is an associate professor and principal research fellow in the School of Media and Communication at RMIT University.

Table of Contents

Section Title Page Action Price
Cover Cover
Half Title i
Title iii
Copyright iv
Contents v
Acknowledgements vii
Chapter 1: Social Innovation Media 1
Chapter 2: Case Study: Environmental Place-Based Media 15
Chapter 3: Social Innovation Theory and Policy 27
Chapter 4: Case Study: WITNESS and Systems Thinking 41
Chapter 5: The Creative Economy 49
Chapter 6: Case Study: Youth Media for Development and Innovation 73
Chapter 7: The Social Innovation Media Workforce 81
Chapter 8: Case Study: Goolarri’s Kimberley Girl 97
Chapter 9: Measuring Outcomes 105
Chapter 10: Conclusion 123
Appendix 1: Considerations for Practitioners 135
Bibliography 141
Back Cover Back Cover