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Sugar Heritage and Tourism in Transition

Sugar Heritage and Tourism in Transition

Prof. Lee Jolliffe

(2012)

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Abstract

Sugar as a global commodity has shaped our world, impacting cultures and influencing cuisine. The heritage of sugar is investigated in the context of globalization and tourism development. Facets of the sugar story include colonization, enslavement, decolonization and postcolonial tourism while cultural practices traced to sugar include carnival and confectionery as souvenirs. However, what happens where sugar is still produced, where production is in decline, or where the country has exited from producing? How is sugar engrained in national identities and how does this influence tourism? From the perspectives of contributing authors, destination examples include Brazil, India, Taiwan, New Zealand, Australia, Barbados, Cuba, Dominican Republic, St. Lucia, and St. Kitts. This is the first work examining sugar heritage in relation to tourism from a global perspective, identifying related tourism directions.


The book’s eleven substantial chapters are uniformly well-written and well-researched, with substantial bibliographies and numerous useful tables and figures.


Paul F. Wilkinson, York University, Canada in Island Studies Journal, Vol. 8, No. 1, 2013, pp. 179-206

This fascinating book delves into another element of heritage that has not been adequately examined by tourism scholars. Its coverage of sugar and all that sugar production entails as forms of heritage is extraordinary and commendable. The work is a valuable contribution to the burgeoning scholarly theme of 'heritage of the ordinary', and its chapters are loaded with decisive discourses on globalization, slavery, colonialism, social inequities, collective amnesia, place identity, and contested heritages, to name but a few conceptual pearls. Its worldwide perspectives and strong conceptual grounding make Sugar Heritage and Tourism in Transition essential reading for heritage and tourism scholars everywhere.


[This book] will be welcomed by readers of all profiles whose eyes it will open to one of the latest tourism trends, and who will enjoy its clear and direct style of writing and many clearly illustrated points.


Nikola D. Vuksanovic´, University of Novi Sad, Serbia in Annals of Tourism Research 42 (2013) 443–453

In thematically-linked and interdisciplinary essays, Sugar Heritage and Tourism in Transition offers a comprehensive, thoughtful and sensitive overview of the challenges confronting former sugarcane producers as they convert to tourism-based economies and strive to attract tourists by focusing on their nations' sugar heritage, including slavery and indentureship, without compromising its authenticity.


Lee Jolliffe is a Professor of Hospitality and Tourism, University of New Brunswick, Canada. With a museum studies and tourism background, her research interests include studying how culinary heritage and tourism intersect. Recent publications include the edited volume Sugar Heritage and Tourism in Transition (Channel View Publications, 2013) and the co-authored volume (Hilary du Cros and Lee Jolliffe) The Arts and Events (Routledge, 2014).


This book makes informative reading for all those interested in culinary, industrial, and heritage tourism and how all things are connected. It is this ‘connective’ aspect that sets it apart from many of the edited books that are marketed each year. It provides the reader with opportunities to see tourism from new and novel perspectives. Well worth a read.


Keith Dewar, University of New Brunswick – Saint John, Canada in Journal of Tourism and Cultural Change, 2013

Table of Contents

Section Title Page Action Price
Contents v
Acknowledgements vii
Contributors ix
Part 1 Introduction 1
1 Connecting Sugar Heritage and Tourism 3
Part 2 Perspectives from Sugar-Producing Countries 21
2 Tourism Potential at the Origins of Sugar Production 23
3 Sugar-Related Tourism in Australia: A Historical Perspective 37
4 Brazil’s Sugar Heritage and Tourism – From Engenhos to Cachaça 65
Part 3 Perspectives from Countries Transitioning from Sugar to Tourism 87
5 The Industrial Heritage of Sugar at World Heritage Sites in the Caribbean 89
6 Developing Sugar Heritage Tourism in St Kitts 110
7 The Contested Heritage of Sugar and Slavery at Tourism Attractions in Barbados and St Lucia 128
8 Transforming Taiwan’s Sugar Refineries for Leisure and Tourism 143
Part 4 Consuming Sugar and its Heritage 157
9 Sugar in Tourism: ‘Wrapped in Devonshire Sunshine’ 159
10 Sugarcane and the SugarTrain: Linking Tradition, Trade and Tourism in Tropical North Queensland 175
11 From Sugar as Industry to Sugar as Heritage: Changing Perceptions of the Chelsea Sugar Works 189
12 Sugar Heritage at the World’s Museums 208
Part 5 Conclusion 221
13 Issues and Trends in Sugar Heritage Tourism 223
Index 232