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Abstract
For the first time ever, this book brings together an explicit linkage between empirical and theoretical perspectives on tourism and discourse. A broad social semiotic approach is adopted to analyze a range of spoken, written and visual texts providing a unique resource for researching and teaching tourism in the context of communication studies. Some of the key concepts explored in its chapters include space, representation, the tourist experience, identity, performance and authenticity, and the contributors are key sociologists of tourism as well as discourse analysts and sociolinguists.
The book offers an important contribution to the burgeoning field of tourism studies and should, as much for its uniqueness as for the success of its individual essays, prove a point of departure for further work in the field.
Piers Smith, Gulf University of Science and Technology
Adam Jaworski is Professor at the Centre for Language and Communication Research, Cardiff University He has published widely in various areas of language and communication including touristâhost interaction and representations of tourism.
Annette Pritchard is Reader at the Welsh Centre for Tourism Research, University of Wales Institute, Cardiff. She has published widely in a range of tourism areas.
Table of Contents
| Section Title | Page | Action | Price |
|---|---|---|---|
| Contents | v | ||
| Acknowledgements | vii | ||
| Contributors | viii | ||
| Introduction Discourse, Communication andTourism Dialogues | 1 | ||
| Part 1 The Semiotics of Tourist Spaces, Landscapes and Destinations | 17 | ||
| Chapter 1 The ‘Consuming’ of Place | 19 | ||
| Chapter 2 Alternative India: TransgressiveSpaces | 28 | ||
| Chapter 3 Representations of ‘Ethnographic Knowledge’: Early Comic Postcards of Wales | 53 | ||
| Part 2 The Discursive Construction and Representation of the Tourist Experience | 77 | ||
| Chapter 4 Exclusive, Ethno and Eco:Representations of Culture andNature in Tourism Discourses inNamibia | 79 | ||
| Chapter 5 Venice Observed: The Traveller, The Tourist, The Post-Tourist and British Television | 98 | ||
| Part 3 Identities on the Move | 121 | ||
| Chapter 6 Discourses of Polish Agritourism: Global, Local, Pragmatic | 123 | ||
| Chapter 7 Tourist or Traveller? Narrating Backpacker Identity | 150 | ||
| Part 4 Performance and Authenticity | 171 | ||
| Chapter 8 Tourism Performance as Metaphor: Enacting Backpacker Travel in the Fiji Islands | 173 | ||
| Chapter 9 Wales Underground: Discursive Frames and Authenticities in Welsh Mining Heritage Tourism Events | 199 | ||
| Chapter 10 ‘Just Perfect!’ The Pragmatics of Evaluation in Holiday Postcards | 223 | ||
| Index | 247 |