Additional Information
Book Details
Abstract
Focussing on the way in which relationships at various levels underpin international business activities this book presents a contemporary and realistic analysis of International Business in action. The concept of change permeates the text, highlighting the dynamic and often turbulant nature of international business and management.
Jonathan Swift is a Senior Lecturer in International Business and Marketing at Salford Business School, University of Salford, UK.
Table of Contents
| Section Title | Page | Action | Price |
|---|---|---|---|
| Cover\r | Cover | ||
| Contents | vii | ||
| List o\rf Figures | x | ||
| List o\rf Tables | xi | ||
| List o\rf Boxes | xii | ||
| Acknowledgements | xiii | ||
| Introduction | 1 | ||
| 0.1 A Multi-level Relation Ship Approach | 1 | ||
| 0.2 Smes And Multinationals In International Business | 5 | ||
| 0.3 Chapter Structure | 7 | ||
| Part I The Background to International Business | 9 | ||
| 1 Why Nations Trade | 9 | ||
| 1.1 Introduction | 11 | ||
| 1.2 Natural Resource Advantage | 12 | ||
| 1.3 Mercantilism | 13 | ||
| 1.4 Absolute Advantage | 14 | ||
| 1.5 Comparative Advantage | 17 | ||
| 1.6 Factor Proportions Theory | 18 | ||
| 1.7 The Leontief Paradox | 19 | ||
| 1.8 New Trade Theory | 20 | ||
| 1.9 The Competitive Advantage of Nations | 22 | ||
| 1.10 The Eclectic Paradigm | 25 | ||
| 1.11 Trade and National Development | 25 | ||
| 1.12 International Business Summary | 30 | ||
| 1.13 Review Questions | 31 | ||
| 1.14 Further Reading | 32 | ||
| Chapter 1: Practical Exercise | 32 | ||
| 2 The Development of International Trade | 33 | ||
| 2.1 Introduction | 33 | ||
| 2.2 The Ancient World (bc 3000–0) | 34 | ||
| 2.3 The Middle Ages (ad 0–1450) | 35 | ||
| 2.4 The Age of Exploration (1450–1650) | 37 | ||
| 2.5 The Expansion of Empires (1650–1815) | 40 | ||
| 2.6 The Balance of Power in Europe (1815–1914) | 41 | ||
| 2.7 The Interwar Years (1918–1939) | 44 | ||
| 2.8 War and Peace (post -1939) | 48 | ||
| 2.9 International Business Summary | 51 | ||
| 2.10 Review Questions | 51 | ||
| 2.11 Further Reading | 52 | ||
| Chapter Case Study ‘the International Exploitation of A Non-renewable Resource: Politics and Power in the 19th-century Peruvian Guano Industry’ | 52 | ||
| Part II Relations at the National Level | 57 | ||
| 3 Bilateral and Multilateral Relations | 59 | ||
| 3.1 Introduction | 59 | ||
| 3.2 Bilateral Relations | 59 | ||
| 3.3 The Influence of Culture on National Relations | 63 | ||
| 3.4 Special Relationships | 68 | ||
| 3.5 Multilateral Organisations | 68 | ||
| 3.6 Trade Blocs | 72 | ||
| 3.7 The ‘g’ Gro Ups | 77 | ||
| 3.8 International Business Summary | 78 | ||
| 3.9 Review Questions | 79 | ||
| 3.10 Further Reading | 79 | ||
| Chapter Case Study ‘the European Union: Ubi nos eamus hinc?’ | 79 | ||
| 4 International Trade Law | 88 | ||
| 4.1 Introduction | 88 | ||
| 4.2 Systems of Law and Enforcement in International Trade | 89 | ||
| 4.3 The Framework for International Trade Contracts | 94 | ||
| 4.4 The Primary Contract: The Relationship Underpinning the Transaction | 99 | ||
| 4.5 International Payment Systems | 104 | ||
| 4.6 Competition Law | 105 | ||
| 4.7 International Business Sumary | 107 | ||
| 4.8 Review Questions | 108 | ||
| 4.9 Further Reading | 108 | ||
| Chapter Case Study ‘bse and the European Export Ban on British Beef’ | 108 | ||
| 5 International Banking and Finance | 111 | ||
| 5.1 Introduction | 111 | ||
| 5.2 Value Exchange | 111 | ||
| 5.3 The World Banking System | 115 | ||
| 5.4 Foreign Exchange | 118 | ||
| 5.5 A Single Currency: The Euro | 123 | ||
| 5.6 A Return to Barter? | 127 | ||
| 5.7 International Business Sumary | 127 | ||
| 5.8 Review Questions | 128 | ||
| 5.9 Further Reading | 128 | ||
| Chapter Case Study ‘the Euro: Bringing Europe Together or Tearing It Apart?’ | 129 | ||
| Part III Relationships at the Corporate Level | 135 | ||
| 6 The Internationalisation of Business | 137 | ||
| 6.1 Introduction | 137 | ||
| 6.2 The External Environment | 137 | ||
| 6.3 Risk and the External Environment | 140 | ||
| 6.4 Culture | 143 | ||
| 6.5 The Proces of Internationalisation | 148 | ||
| 6.6 The Decision-making Process | 150 | ||
| 6.7 Market Entry | 153 | ||
| 6.8 International Business Summary | 158 | ||
| 6.9 Review Questions | 158 | ||
| 6.10 Further Reading | 158 | ||
| Market Research Exercise: ‘The Olde Distillerie – A Singular Single Malt’ | 159 | ||
| 7 Business-to-business Relationships | 161 | ||
| 7.1 Introduction | 161 | ||
| 7.2 What are Business Relationships? | 161 | ||
| 7.3 The Development of Business Relationships | 163 | ||
| 7.4 The Role of Culture | 165 | ||
| 7.5 Relationship Marketing and Networks | 167 | ||
| 7.6 Business Relationship Variables | 171 | ||
| 7.7 The Stages of Relationship Development | 175 | ||
| 7.8 I Nternational Business Summary | 181 | ||
| 7.9 Review Questions | 182 | ||
| 7.10 Further Reading | 182 | ||
| Chapter Case Study ‘developing Business Relationships In Slovakia’ | 182 | ||
| 8 Corporate Communications | 191 | ||
| 8.1 What is Communication? | 191 | ||
| 8.2 Communication Models | 192 | ||
| 8.3 Internal Corporate Communications | 200 | ||
| 8.4 External Corporate Communications | 204 | ||
| 8.5 International Business Summary | 211 | ||
| 8.6 Review Questions | 211 | ||
| 8.7 Further Reading | 211 | ||
| Chapter Case Study ‘attracting Students to Study Abroad: What to Say, to Whom, When, and How?’ | 212 | ||
| Part IV Relationships at the Individual Level | 223 | ||
| 9 Personal Comunications | 225 | ||
| 9.1 Introduction | 225 | ||
| 9.2 Non-verbal Comunication | 225 | ||
| 9.3 Verbal Comunication | 229 | ||
| 9.4 The Functions of Language | 238 | ||
| 9.5 Foreign Language Competence | 241 | ||
| 9.6 English: The Language of International Business ? | 253 | ||
| 9.8 Review Questions | 257 | ||
| 9.7 International Business Sumary | 257 | ||
| 9.9 Further Reading | 258 | ||
| Chapter Case Study ‘language and Culture : Doing Business in Romania’ | 258 | ||
| 10 Managing People in the Global Environment | 265 | ||
| 10.1 Introduction | 265 | ||
| 10.2 What is International Management? | 266 | ||
| 10.3 Management Recruitment and Selection | 273 | ||
| 10.4 Cross-cultural Training | 279 | ||
| 10.5 International Business Sumary | 285 | ||
| 10.6 Review Questions | 287 | ||
| 10.7 Further Reading | 288 | ||
| Chapter Case Study ‘singaporean Expatriates Working in France’ | 288 | ||
| Conclusion: The Future of Business Relationships? | 304 | ||
| References | 306 | ||
| Author Index | 337 | ||
| Subject Index | 345 |