Additional Information
Book Details
Abstract
For all introductory-level courses in hospitality
Prepare students to succeed in any area of the hospitality industry
Introduction to Hospitality, Seventh Edition, focuses on hospitality operations while offering a broad, comprehensive view of the world’s largest industry. The text is organized into four sections: hospitality and lodging; beverages, restaurants, and managed services; tourism, recreation, attractions, clubs, and gaming; and assemblies, events, attractions, leadership, and management. Each section includes real-world profiles, first-hand accounts, and engaging case studies to help readers connect with the material and foster an appreciation of the industry’s unique enthusiasm and passion. New photos, page layouts, and hands-on examples help students understand the how-to aspects of today’s hospitality industry. Updated to reflect today’s trends and realities, the Seventh Edition contains new coverage of spas, updated and new corporate profiles, salary information, hospitality-related technologies, and more!
MyHospitalityLab® not included. Students, if MyHospitalityLab is a recommended/mandatory component of the course, please ask your instructor for the correct ISBN and course ID. MyHospitalityLab should only be purchased when required by an instructor. Instructors, contact your Pearson representative for more information.
MyHospitalityLab is an online homework, tutorial, and assessment program designed to work with this text to engage students and improve results. Within its structured environment, students practice what they learn, test their understanding, and pursue a personalized study plan that helps them better absorb course material and understand difficult concepts. To help students explore the hospitality industry, MyHospitalityLab includes industry-specific simulations from Hospitality & Tourism Interactive (HTi), and real case studies written by industry leaders.
Table of Contents
| Section Title | Page | Action | Price |
|---|---|---|---|
| Cover | Cover | ||
| Title Page | 1 | ||
| Copyright Page | 2 | ||
| Brief Contents | 4 | ||
| Contents | 5 | ||
| Preface | 19 | ||
| To the Student | 21 | ||
| Acknowledgments | 30 | ||
| About the Author | 31 | ||
| Part I Introducing Hospitality and Lodging | 33 | ||
| Chapter 1 Introducing Hospitality | 35 | ||
| PRELUDE | 36 | ||
| HOSPITALITY THROUGH THE AGES | 36 | ||
| ANCIENT TIMES | 36 | ||
| GREECE AND ROME | 37 | ||
| MEDIEVAL TIMES | 37 | ||
| COFFEE HOUSES | 38 | ||
| THE NEW WORLD | 39 | ||
| THE FRENCH REVOLUTION | 39 | ||
| THE NINETEENTH CENTURY | 40 | ||
| THE TWENTIETH CENTURY | 41 | ||
| THE TWENTY-FIRST CENTURY | 42 | ||
| WELCOME TO YOU, THE FUTURE HOSPITALITY INDUSTRY LEADERS! | 42 | ||
| The Pineapple Tradition | 46 | ||
| THE INTERRELATED NATURE OF HOSPITALITY AND TOURISM | 46 | ||
| CHARACTERISTICS OF THE HOSPITALITY INDUSTRY | 51 | ||
| Careers | 52 | ||
| HOSPITALITY INDUSTRY PHILOSOPHY | 55 | ||
| Service Philosophy Is a Way of Life | 56 | ||
| SUSTAINABLE HOSPITALITY | 56 | ||
| SUCCESS IN SERVICE | 57 | ||
| Moments of Truth | 59 | ||
| THE FOCUS ON SERVICE | 61 | ||
| Service and Total Quality Management | 61 | ||
| The Disney Approach to Guest Service | 66 | ||
| Opening Disneyland | 68 | ||
| Career Paths | 70 | ||
| Career Goals | 71 | ||
| Is the Hospitality Industry for You? | 71 | ||
| Self-Assessment and Personal Philosophy | 72 | ||
| Now Is the Time to Get Involved | 72 | ||
| Professional Organizations | 73 | ||
| TRENDS IN HOSPITALITY AND TOURISM | 73 | ||
| CAREER INFORMATION | 76 | ||
| SUMMARY | 78 | ||
| KEY WORDS AND CONCEPTS | 79 | ||
| REVIEW QUESTIONS | 79 | ||
| INTERNET EXERCISES | 79 | ||
| APPLY YOUR KNOWLEDGE | 80 | ||
| SUGGESTED ACTIVITIES | 80 | ||
| ENDNOTES | 80 | ||
| Chapter 2 The Hotel Business | 83 | ||
| A BRIEF HISTORY OF INNKEEPING IN THE UNITED STATES | 84 | ||
| HOTEL DEVELOPMENT AND OWNERSHIP | 86 | ||
| Franchising | 88 | ||
| Is There a Franchise in Your Future? | 90 | ||
| Referral Associations | 93 | ||
| Management Contracts | 94 | ||
| Real Estate Investment Trust | 95 | ||
| HOTEL DEVELOPMENT | 97 | ||
| The Economic Impact of Hotels | 99 | ||
| CLASSIFICATION OF HOTELS AND LODGING PROPERTIES | 101 | ||
| The Lodging Industry | 101 | ||
| Hotel Affiliations | 101 | ||
| Hotel Classification by Rating System: AAA and Forbes | 103 | ||
| City Center and Suburban Hotels | 107 | ||
| Resort Hotels | 107 | ||
| Airport Hotels | 111 | ||
| Freeway and Interstate Hotels and Motels | 112 | ||
| Casino Hotels | 112 | ||
| Conference and Convention Hotels | 113 | ||
| Full-Service Hotels | 113 | ||
| Economy/Budget Hotels | 114 | ||
| Boutique Hotels | 114 | ||
| Extended-Stay Hotels and All-Suites Extended-Stay Hotels | 115 | ||
| Condotels, Timeshare, and Mixed-Use Hotels | 116 | ||
| Bed and Breakfast Inns | 117 | ||
| BEST, BIGGEST, AND MOST UNUSUAL HOTELS AND CHAINS | 118 | ||
| The Best Hotel Chains | 118 | ||
| The Most Unusual Hotels | 120 | ||
| Timeshare, Vacation Ownership, and Fractional Ownership | 120 | ||
| Travel the World through Exchange Vacations | 122 | ||
| INTERNATIONAL PERSPECTIVE | 123 | ||
| SUSTAINABLE OR GREEN LODGING | 124 | ||
| CAREER INFORMATION | 125 | ||
| TRENDS IN HOTEL DEVELOPMENT AND MANAGEMENT | 126 | ||
| SUMMARY | 128 | ||
| KEY WORDS AND CONCEPTS | 129 | ||
| REVIEW QUESTIONS | 129 | ||
| INTERNET EXERCISES | 129 | ||
| APPLY YOUR KNOWLEDGE | 130 | ||
| SUGGESTED ACTIVITIES | 130 | ||
| ENDNOTES | 130 | ||
| Chapter 3 Rooms Division | 133 | ||
| THE FUNCTIONS AND DEPARTMENTS OF A HOTEL | 134 | ||
| MANAGEMENT STRUCTURE | 134 | ||
| ROLE OF THE HOTEL GENERAL MANAGER | 135 | ||
| The Executive Committee | 137 | ||
| THE DEPARTMENTS | 138 | ||
| Rooms Division | 138 | ||
| Front Office | 138 | ||
| Night Auditor | 144 | ||
| REVENUE MANAGEMENT | 148 | ||
| Energy Management Systems | 151 | ||
| Call Accounting Systems | 151 | ||
| Guest Reservation Systems | 151 | ||
| Billing Guests | 152 | ||
| Security | 152 | ||
| Guest Comfort and Convenience | 153 | ||
| RESERVATIONS | 155 | ||
| COMMUNICATIONS CBX OR PBX | 157 | ||
| GUEST SERVICES/UNIFORMED SERVICES | 157 | ||
| CONCIERGE | 157 | ||
| HOUSEKEEPING | 160 | ||
| Spas | 166 | ||
| Laundry | 167 | ||
| SUSTAINABLE LODGING | 167 | ||
| Green Hotel Initiatives | 167 | ||
| SECURITY/LOSS PREVENTION | 171 | ||
| TRENDS IN HOTEL AND ROOMS DIVISION OPERATIONS | 173 | ||
| CAREER INFORMATION | 174 | ||
| SUMMARY | 178 | ||
| KEY WORDS AND CONCEPTS | 179 | ||
| REVIEW QUESTIONS | 179 | ||
| INTERNET EXERCISES | 179 | ||
| APPLY YOUR KNOWLEDGE | 180 | ||
| SUGGESTED ACTIVITIES | 180 | ||
| ENDNOTES | 180 | ||
| Chapter 4 Food and Beverage | 183 | ||
| FOOD AND BEVERAGE MANAGEMENT | 184 | ||
| KITCHEN | 188 | ||
| FOOD OUTLETS | 192 | ||
| BARS | 195 | ||
| STEWARDING DEPARTMENT | 198 | ||
| CATERING DEPARTMENT | 199 | ||
| Position Profile of a Director of Catering | 201 | ||
| Catering Event Order | 204 | ||
| Catering Coordinator | 206 | ||
| Catering Services Manager | 209 | ||
| ROOM SERVICE/IN-ROOM DINING | 210 | ||
| SUSTAINABLE FOOD AND BEVERAGE | 212 | ||
| TRENDS IN LODGING FOOD AND BEVERAGE | 213 | ||
| SUMMARY | 215 | ||
| KEY WORDS AND CONCEPTS | 215 | ||
| REVIEW QUESTIONS | 215 | ||
| INTERNET EXERCISES | 216 | ||
| APPLY YOUR KNOWLEDGE | 216 | ||
| SUGGESTED ACTIVITIES | 216 | ||
| ENDNOTES | 217 | ||
| Part II Beverages, Restaurants, and Managed Services | 219 | ||
| Chapter 5 Beverages | 221 | ||
| WINES | 222 | ||
| Light Beverage Wines | 222 | ||
| Sparkling Wines | 223 | ||
| Fortified Wines | 224 | ||
| Aromatic Wines | 224 | ||
| The History of Wine | 224 | ||
| Matching Wine with Food | 225 | ||
| Major Wine-Growing Regions | 226 | ||
| How to Read a Wine Label | 231 | ||
| Wine and Health | 232 | ||
| SUSTAINABLE WINE PRODUCTION | 232 | ||
| BEER | 232 | ||
| The Brewing Process | 233 | ||
| Organic and Craft Beers, Microbreweries, and Brewpubs | 233 | ||
| SUSTAINABLE BREWING | 234 | ||
| SPIRITS | 236 | ||
| Whiskies | 237 | ||
| Other Spirits | 239 | ||
| Cocktails | 240 | ||
| NONALCOHOLIC BEVERAGES | 240 | ||
| Nonalcoholic Beer | 241 | ||
| Coffee | 241 | ||
| Tea | 242 | ||
| Carbonated Soft Drinks and Energy Drinks | 244 | ||
| Juices | 245 | ||
| Bottled Water | 245 | ||
| BARS AND BEVERAGE OPERATIONS | 246 | ||
| Bar Setup | 246 | ||
| Inventory Control | 248 | ||
| Personnel Procedures | 252 | ||
| Restaurant and Hotel Bars | 253 | ||
| Nightclubs | 254 | ||
| Brewpubs and Microbreweries | 255 | ||
| Sports Bars | 256 | ||
| Coffee Shops | 257 | ||
| LIQUOR LIABILITY AND THE LAW | 258 | ||
| TRENDS IN THE BEVERAGE INDUSTRY | 258 | ||
| SUMMARY | 262 | ||
| KEY WORDS AND CONCEPTS | 262 | ||
| REVIEW QUESTIONS | 262 | ||
| INTERNET EXERCISES | 263 | ||
| APPLY YOUR KNOWLEDGE | 263 | ||
| SUGGESTED ACTIVITIES | 264 | ||
| ENDNOTES | 264 | ||
| Chapter 6 The Restaurant Business | 267 | ||
| THE RESTAURANT BUSINESS | 268 | ||
| Classical Cuisine | 268 | ||
| Food Trends and Practices | 270 | ||
| Culinary Practices | 274 | ||
| FRANCHISES | 276 | ||
| SUSTAINABLE RESTAURANTS | 278 | ||
| MENU PLANNING | 278 | ||
| Needs and Desires of Guests | 279 | ||
| Capabilities of Cooks | 280 | ||
| Consistency and Availability of Menu Ingredients | 280 | ||
| Price and Pricing Strategy | 280 | ||
| Menu Engineering | 282 | ||
| Menu Design and Layout | 282 | ||
| CLASSIFICATIONS OF RESTAURANTS | 283 | ||
| Casual Dining and Dinner-House Restaurants | 288 | ||
| TRENDS IN THE RESTAURANT BUSINESS | 295 | ||
| SUMMARY | 297 | ||
| KEY WORDS AND CONCEPTS | 297 | ||
| REVIEW QUESTIONS | 297 | ||
| INTERNET EXERCISES | 297 | ||
| APPLY YOUR KNOWLEDGE | 298 | ||
| SUGGESTED ACTIVITIES | 298 | ||
| ENDNOTES | 298 | ||
| Chapter 7 Restaurant Management | 301 | ||
| FRONT OF THE HOUSE | 302 | ||
| Restaurant Forecasting | 306 | ||
| Service | 307 | ||
| Suggestive Selling | 309 | ||
| SUSTAINABLE RESTAURANT OPERATIONS | 310 | ||
| Front-of-the-House Restaurant Systems | 312 | ||
| Back-of-the-House Restaurant Systems | 313 | ||
| BACK-OF-THE-HOUSE OPERATIONS | 316 | ||
| Food Production | 317 | ||
| Kitchen/Food Production | 318 | ||
| Management Involvement and Follow-Up | 320 | ||
| Employee Recognition | 322 | ||
| RESTAURANT MANAGEMENT FINANCIALS | 322 | ||
| Budgeted Costs in a Restaurant | 322 | ||
| Purchasing | 324 | ||
| Receiving | 326 | ||
| Storing/Issuing | 326 | ||
| Budgeting | 327 | ||
| Restaurant Accounting | 327 | ||
| Lease and Controllable Expenses | 334 | ||
| Restaurant Manager Job Analysis | 336 | ||
| TRENDS IN RESTAURANT OPERATIONS | 340 | ||
| SUMMARY | 342 | ||
| KEY WORDS AND CONCEPTS | 342 | ||
| REVIEW QUESTIONS | 343 | ||
| INTERNET EXERCISES | 343 | ||
| APPLY YOUR KNOWLEDGE | 344 | ||
| SUGGESTED ACTIVITIES | 344 | ||
| ENDNOTES | 344 | ||
| Chapter 8 Managed Services | 347 | ||
| OVERVIEW | 348 | ||
| AIRLINES AND AIRPORTS | 349 | ||
| In-Flight and Airport Foodservice | 349 | ||
| MILITARY | 350 | ||
| ELEMENTARY AND SECONDARY SCHOOLS | 353 | ||
| Nutrition Education Programs | 355 | ||
| COLLEGES AND UNIVERSITIES | 356 | ||
| Student Unions | 358 | ||
| MANAGING MANAGED SERVICES | 360 | ||
| SUSTAINABLE MANAGED SERVICES | 363 | ||
| HEALTH CARE FACILITIES | 367 | ||
| BUSINESS AND INDUSTRY (B&I) | 372 | ||
| Managed Services Other Than Food | 374 | ||
| LEISURE AND RECREATION | 374 | ||
| Stadium Points of Service | 375 | ||
| Other Facilities | 375 | ||
| Advantages and Disadvantages | 376 | ||
| TRENDS IN MANAGED SERVICES | 376 | ||
| SUMMARY | 378 | ||
| KEY WORDS AND CONCEPTS | 378 | ||
| REVIEW QUESTIONS | 379 | ||
| INTERNET EXERCISES | 379 | ||
| APPLY YOUR KNOWLEDGE | 379 | ||
| SUGGESTED ACTIVITY | 379 | ||
| ENDNOTES | 380 | ||
| Part III Tourism, Recreation, Attractions, Clubs, and Gaming | 381 | ||
| Chapter 9 Tourism | 383 | ||
| HIGHLIGHTS OF TOURISM | 384 | ||
| TRANSPORTATION: ITS HISTORICAL IMPACT ON TOURISM | 385 | ||
| Pre–Industrial Revolution | 385 | ||
| COACH, RAIL, AND AUTOMOBILE TRAVEL | 387 | ||
| Traveling by Train | 387 | ||
| Traveling by Car | 389 | ||
| Rental Cars | 389 | ||
| Traveling by Bus | 390 | ||
| TRAVEL BY AIR AND SEA | 391 | ||
| The Hub-and-Spoke System | 393 | ||
| New Airplanes | 393 | ||
| Components of Airline Profit and Loss | 394 | ||
| Cruise Ships | 395 | ||
| The Cruise Market | 398 | ||
| WHAT IS TOURISM IN THE TWENTY-FIRST CENTURY? | 399 | ||
| BENEFITS AND PROSPECTS OF TOURISM | 401 | ||
| Long-Term Prospects: Towards Tourism 2030 Vision | 402 | ||
| THE ECONOMIC IMPACT OF TOURISM | 404 | ||
| The Multiplier Effect | 405 | ||
| PROMOTERS OF TOURISM | 406 | ||
| State Offices of Tourism | 407 | ||
| City-Level Offices of Tourism and Convention Centers | 408 | ||
| National Offices of Tourism (NOTs) | 408 | ||
| Tour Operators | 408 | ||
| Travel Agencies | 409 | ||
| Tour Wholesalers and Consolidators | 410 | ||
| Destination Management Companies (DMCs) | 410 | ||
| BUSINESS TRAVEL | 412 | ||
| SOCIAL AND CULTURAL IMPACT OF TOURISM | 413 | ||
| ECOTOURISM | 415 | ||
| SUSTAINABLE TOURISM | 416 | ||
| CULTURAL, HERITAGE, NATURE, AND VOLUNTEER TOURISM | 418 | ||
| TRENDS IN TOURISM AND TRAVEL | 419 | ||
| SUMMARY | 422 | ||
| KEY WORDS AND CONCEPTS | 423 | ||
| REVIEW QUESTIONS | 423 | ||
| INTERNET EXERCISES | 423 | ||
| APPLY YOUR KNOWLEDGE | 423 | ||
| SUGGESTED ACTIVITIES | 424 | ||
| ENDNOTES | 424 | ||
| Chapter 10 Recreation, Attractions, and Clubs | 427 | ||
| RECREATION, LEISURE, AND WELLNESS | 428 | ||
| GOVERNMENT-SPONSORED RECREATION | 429 | ||
| National Parks in the United States | 430 | ||
| National Park Management | 431 | ||
| Public Recreation and Parks Agencies | 433 | ||
| COMMERCIAL RECREATION—ATTRACTIONS | 434 | ||
| Theme Parks | 434 | ||
| INTRODUCING WALT DISNEY: A MAN WITH A VISION | 437 | ||
| Magic Kingdom | 439 | ||
| Epcot | 440 | ||
| Disney’s Hollywood Studios | 441 | ||
| UNIVERSAL STUDIOS | 442 | ||
| SEAWORLD PARKS AND ENTERTAINMENT | 444 | ||
| HERSHEY’S | 445 | ||
| REGIONAL THEME PARKS | 446 | ||
| Dollywood | 447 | ||
| Legoland | 447 | ||
| Gatorland | 448 | ||
| Wet ’n Wild | 448 | ||
| ANIMAL ATTRACTIONS | 448 | ||
| Zoos | 449 | ||
| Aquariums | 449 | ||
| HISTORIC PLACES AND SITES | 450 | ||
| MUSEUMS | 452 | ||
| The Smithsonian Institution | 453 | ||
| The Field Museum, Chicago | 453 | ||
| PERFORMANCE ARTS | 453 | ||
| DESTINATIONS | 454 | ||
| Athens, Greece | 454 | ||
| London | 455 | ||
| Paris | 456 | ||
| Rome | 456 | ||
| MANAGING ATTRACTIONS | 457 | ||
| CLUBS | 458 | ||
| Size and Scope of the Club Industry | 459 | ||
| Club Management | 459 | ||
| Club Management Structure | 461 | ||
| Types of Clubs | 465 | ||
| SUSTAINABLE GOLF COURSE MANAGEMENT | 470 | ||
| NONCOMMERCIAL RECREATION | 471 | ||
| Voluntary Organizations | 471 | ||
| Campus, Armed Forces, and Employee Recreation | 473 | ||
| Recreation for Special Populations | 474 | ||
| TRENDS IN RECREATION AND LEISURE | 475 | ||
| CAREER INFORMATION | 476 | ||
| Theme Parks | 476 | ||
| Clubs | 476 | ||
| SUMMARY | 479 | ||
| KEY WORDS AND CONCEPTS | 480 | ||
| REVIEW QUESTIONS | 480 | ||
| INTERNET EXERCISES | 480 | ||
| APPLY YOUR KNOWLEDGE | 480 | ||
| SUGGESTED ACTIVITIES | 481 | ||
| ENDNOTES | 481 | ||
| Chapter 11 Gaming Entertainment | 485 | ||
| GAMING ENTERTAINMENT | 486 | ||
| HISTORICAL REVIEW OF GAMING ENTERTAINMENT | 488 | ||
| NATIVE AMERICAN GAMING | 490 | ||
| THE CASINO RESORT: A HOSPITALITY BUFFET | 491 | ||
| What Is Gambling? | 492 | ||
| Comps: A Usual Part of an Unusual Business | 494 | ||
| Types of Casino Operations | 496 | ||
| Components of Casino Resorts | 498 | ||
| EVOLUTION OF GAMBLING AND CASINOS | 499 | ||
| WORKING IN A CASINO RESORT | 503 | ||
| Hotel Operations | 503 | ||
| Food and Beverage Operations | 503 | ||
| Casino Operations | 503 | ||
| Retail Operations | 504 | ||
| Entertainment Operations | 504 | ||
| The Mirage Effect | 505 | ||
| SUSTAINABILITY IN GAMING ENTERTAINMENT | 506 | ||
| CAREER INFORMATION | 507 | ||
| TRENDS IN THE GAMING ENTERTAINMENT INDUSTRY | 511 | ||
| SUMMARY | 513 | ||
| KEY WORDS AND CONCEPTS | 514 | ||
| REVIEW QUESTIONS | 514 | ||
| INTERNET EXERCISES | 514 | ||
| APPLY YOUR KNOWLEDGE | 514 | ||
| SUGGESTED ACTIVITY | 514 | ||
| ENDNOTES | 515 | ||
| Part IV Assemblies, Events, Attractions, Leadership, and Management | 517 | ||
| Chapter 12 Meetings, Conventions, and Expositions | 519 | ||
| DEVELOPMENT OF THE MEETINGS, CONVENTIONS, AND EXPOSITIONS INDUSTRY | 520 | ||
| SIZE AND SCOPE OF THE INDUSTRY | 520 | ||
| KEY PLAYERS IN THE INDUSTRY | 521 | ||
| Business and Association Conventions and Meetings | 522 | ||
| Destination Management Companies (DMCs) | 524 | ||
| Meeting Planners | 525 | ||
| Service Contractors | 526 | ||
| TYPES OF MEETINGS, CONVENTIONS, AND EXPOSITIONS | 529 | ||
| Meetings | 529 | ||
| Association Meetings | 531 | ||
| Conventions and Expositions | 532 | ||
| Types of Associations | 534 | ||
| HISTORICAL ASSOCIATIONS | 535 | ||
| Types of Historical Associations | 535 | ||
| Types of Meetings | 536 | ||
| Meeting Planning | 537 | ||
| VENUES FOR MEETINGS, CONVENTIONS, AND EXPOSITIONS | 545 | ||
| City Centers | 545 | ||
| Convention Centers | 545 | ||
| Conference Centers | 546 | ||
| Hotels and Resorts | 546 | ||
| Cruise Ships | 546 | ||
| Colleges and Universities | 547 | ||
| SUSTAINABLE MEETINGS, CONVENTIONS, AND EXPOSITIONS | 547 | ||
| CAREER INFORMATION | 548 | ||
| TRENDS IN MEETINGS, CONVENTIONS, AND EXPOSITIONS | 549 | ||
| SUMMARY | 553 | ||
| KEY WORDS AND CONCEPTS | 553 | ||
| REVIEW QUESTIONS | 554 | ||
| INTERNET EXERCISES | 554 | ||
| APPLY YOUR KNOWLEDGE | 554 | ||
| SUGGESTED ACTIVITY | 554 | ||
| ENDNOTES | 555 | ||
| Chapter 13 Special Events | 557 | ||
| WHAT EVENT PLANNERS DO | 559 | ||
| Event Management | 561 | ||
| The Event-Planning Process | 562 | ||
| CHALLENGES AND TOOLS FOR EVENT PLANNERS AND MANAGERS | 565 | ||
| CLASSIFICATIONS OF SPECIAL EVENTS | 566 | ||
| Corporate Events | 567 | ||
| Association Events | 567 | ||
| Charity Balls and Fundraising Events | 568 | ||
| Social Events | 569 | ||
| Fairs and Festivals | 570 | ||
| Concerts and Sporting Events | 570 | ||
| Mega Sporting Events | 571 | ||
| Where Do Event Planners Work? | 573 | ||
| REQUIRED SKILLS AND ABILITIES FOR EVENT MANAGEMENT | 574 | ||
| Leadership Skills | 574 | ||
| Ability to Communicate with Other Departments | 575 | ||
| Delegating | 575 | ||
| Project Management Skills | 575 | ||
| Negotiating Skills | 576 | ||
| Coordinating and Delegating Skills | 578 | ||
| Budgeting Skills | 578 | ||
| Ability to Multitask | 578 | ||
| Enthusiasm | 579 | ||
| Effective Social Skills | 579 | ||
| Ability to Form Contacts | 579 | ||
| SPECIAL EVENT ORGANIZATIONS | 580 | ||
| International Festivals & Events Association | 581 | ||
| Meeting Professionals International | 581 | ||
| Hospitality Sales and Marketing Association International | 582 | ||
| Local Convention and Visitors Bureaus | 582 | ||
| SUSTAINABILITY IN SPECIAL EVENTS | 584 | ||
| THE SPECIAL EVENTS JOB MARKET | 585 | ||
| TRENDS IN THE SPECIAL EVENTS INDUSTRY | 586 | ||
| SUMMARY | 588 | ||
| KEY WORDS AND CONCEPTS | 589 | ||
| REVIEW QUESTIONS | 589 | ||
| INTERNET EXERCISES | 590 | ||
| APPLY YOUR KNOWLEDGE | 590 | ||
| SUGGESTED ACTIVITY | 590 | ||
| ENDNOTES | 590 | ||
| Chapter 14 Leadership and Management | 593 | ||
| LEADERSHIP | 594 | ||
| Characteristics and Practices of Leaders | 594 | ||
| Definitions of Leadership | 595 | ||
| Examples of Excellence in Leadership | 597 | ||
| Demands Placed on Leaders | 599 | ||
| HOSPITALITY MANAGEMENT | 605 | ||
| What Is Management? | 605 | ||
| Who Are Managers? | 606 | ||
| Key Management Functions | 607 | ||
| Managerial Skills | 608 | ||
| The Manager’s Changing Role | 609 | ||
| SUSTAINABLE LEADERSHIP | 611 | ||
| DISTINCTION BETWEEN LEADERSHIP AND MANAGEMENT | 612 | ||
| ETHICS | 613 | ||
| Ethical Dilemmas in Hospitality | 614 | ||
| TRENDS IN LEADERSHIP AND MANAGEMENT | 616 | ||
| SUMMARY | 619 | ||
| KEY WORDS AND CONCEPTS | 619 | ||
| REVIEW QUESTIONS | 619 | ||
| INTERNET EXERCISES | 620 | ||
| APPLY YOUR KNOWLEDGE | 620 | ||
| SUGGESTED ACTIVITY | 620 | ||
| ENDNOTES | 620 | ||
| GLOSSARY | 623 | ||
| A | 623 | ||
| B | 623 | ||
| C | 623 | ||
| D | 624 | ||
| E | 625 | ||
| F | 625 | ||
| G | 626 | ||
| H | 626 | ||
| I | 626 | ||
| K | 626 | ||
| L | 626 | ||
| M | 627 | ||
| N | 627 | ||
| O | 627 | ||
| P | 627 | ||
| Q | 628 | ||
| R | 628 | ||
| S | 628 | ||
| T | 629 | ||
| U | 629 | ||
| V | 629 | ||
| W | 629 | ||
| Y | 630 | ||
| INDEX | 631 | ||
| A | 631 | ||
| B | 631 | ||
| C | 632 | ||
| D | 634 | ||
| E | 634 | ||
| F | 635 | ||
| G | 635 | ||
| H | 636 | ||
| I | 637 | ||
| J | 637 | ||
| K | 637 | ||
| L | 637 | ||
| M | 638 | ||
| N | 639 | ||
| O | 639 | ||
| P | 639 | ||
| Q | 640 | ||
| R | 640 | ||
| S | 641 | ||
| T | 642 | ||
| U | 643 | ||
| V | 643 | ||
| W | 643 | ||
| Y | 644 | ||
| Z | 644 | ||
| Credits | 645 |