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Experiencing MIS, Global Edition

Experiencing MIS, Global Edition

David M. Kroenke

(2016)

Additional Information

Book Details

Abstract

For undergraduate Introductory Management Information Systems courses.

 

Help Your Students Succeed in the Most Important Course They'll Take

As technology continues to change the way organizations do business, knowledge of MIS is critical. Experiencing MIS illustrates for students how organizations use information systems to solve business problems every day. This modular text uses illustrative cases, exercises, projects, and other aids to ensure your students connect concepts to everyday life with an “in your face” attitude about MIS. Unique guides in each chapter highlight themes in ethics, security, and other timely topics.

 

Every year brings important new technology to organizations and the Seventh Edition reflects these trends, keeping your students up to date and knowledgeable on how to apply emerging technologies to better achieve their organizations’ strategies.

 

MyMISLabTM not included. Students, if MyMISLab is a recommended/mandatory component of the course, please ask your instructor for the correct ISBN and course ID. MyMISLab should only be purchased when required by an instructor. Instructors, contact your Pearson representative for more information.


MyMISLab is an online homework, tutorial, and assessment product designed to personalize learning and improve results. With a wide range of interactive, engaging, and assignable activities, students are encouraged to actively learn and retain tough course concepts.


Table of Contents

Section Title Page Action Price
Cover Cover
Title Page 7
Copyright Page 8
Contents Overview 10
Contents 12
Preface 21
Part 1 Why MIS? 33
This Could Happen to You 33
Chapter 1 The Importance of MIS 35
This Could Happen to You 35
1. Why Is Introduction to Mis the Most Important Class in the Business School? 37
The Digital Revolution 37
Evolving Capabilities 37
Moore’s Law 38
Metcalfe’s Law 39
Other Forces Pushing Digital Change 39
This Is the Most Important Class in the School of Business 40
2. How Will MIS Affect Me? 40
How Can I Attain Job Security? 41
How Can Intro to Mis Help You Learn Nonroutine Skills? 42
3. Why Are MIS-Related Jobs in High Demand? 43
So What?: Biggest IPO Ever: Alibaba 45
What Is the Bottom Line? 46
4. What Is MIS? 46
Components of an Information System 47
Management and Use of Information Systems 48
Achieving Strategies 48
5. What Is Your Role in Is Security? 49
Strong Passwords 49
Password Etiquette 50
How does the knowledge in this chapter help you? 50
Ethics Guide: Ethics and Professional Responsibility 52
Guide: Five-Component Careers 54
Case Study 1: zulily 58
Chapter 2 Business Processes, Information Systems, and Information 63
This Could Happen to You 63
1. Why Does the Falcon Security Team Need to Understand Business Processes? 65
2. How Can Business Process Modeling Help Organizations? 65
How Best Bikes Works 65
The Existing Best Bikes Process 66
How Best Bikes Processes Must Change to Support 3D Printing 68
3. How Can Information Systems Improve Process Quality? 69
What Is Process Quality? 69
Using Information Systems to Improve Process Quality 71
4. What Is Information? 72
Definitions Vary 72
Where Is Information? 73
So What?: Augmented Collaboration 74
5. What Data Characteristics Are Necessary for Quality Information? 75
Accurate 75
Timely 76
Relevant 76
Just Barely Sufficient 76
Worth Its Cost 76
How does the Knowledge in this chapter help You? 77
Ethics Guide: I Know What’s Better, Really 78
Guide: Egocentric Versus Empathetic Thinking 80
Case Study 2: Eating Our Own Dog Food 85
Chapter 3 Organizational Strategy, Information Systems, and Competitive Advantage 91
This Could Happen to You 91
1. How Does Organizational Strategy Determine Information Systems Structure? 93
2. What Five Forces Determine Industry Structure? 93
3. What Is Competitive Strategy? 95
4. How Does Competitive Strategy Determine Value Chain Structure? 96
Primary Activities in the Value Chain 96
Support Activities in the Value Chain 97
Value Chain Linkages 97
5. How Do Value Chains Determine Business Processes and Information Systems? 98
6. How Do Information Systems Provide Competitive Advantages? 98
So What?: Driving Strategy 100
Competitive Advantage via Products 101
Competitive Advantage via Business Processes 102
How Can an Organization Use Is to Create Competitive Advantages? 102
How Does This System Create a Competitive Advantage? 104
How does the knowledge in this chapter help you? 105
Ethics Guide: Yikes! Bikes 106
Guide: Your Personal Competitive Advantage 108
Case Study 3: The Amazon of Innovation 113
Part 2 InformationTechnology 117
This Could Happen to You 117
Chapter 4 Hardware and Software 119
This Could Happen to You 119
1. What Do Business Professionals Need to Know About Computer Hardware? 121
Hardware Components 121
Types of Hardware 121
Computer Data 123
2. How Can New Hardware Affect Competitive Strategies? 124
The Internet of Things 124
Self-Driving Cars 126
So What?: New from CES 2015 129
3D Printing 130
3. What Do Business Professionals Need to Know About Software? 131
What Are the Major Operating Systems? 132
Virtualization 135
Owning Versus Licensing 137
What Types of Applications Exist, and How Do Organizations Obtain Them? 137
What Is Firmware? 138
4. Is Open Source Software a Viable Alternative? 138
Why Do Programmers Volunteer Their Services? 139
How Does Open Source Work? 139
So, Is Open Source Viable? 140
How does the Knowledge in this chapter help You? 141
Ethics Guide: Free Apps for Data 142
Guide: Keeping Up to Speed 144
Case Study 4: PSA Cruising with Information System 149
Chapter 5 Database Processing 153
This Could Happen to You 153
1. Why Do You Need to Know About Databases? 155
Reasons for Learning Database Technology 155
What Is the Purpose of a Database? 155
2. What Is a Database? 157
Relationships Among Rows 158
Metadata 159
3. What Is a Database Management System (DBMS)? 160
So What?: Not What the Data Says . . . 161
4. How Do Database Applications Make Databases More Useful? 163
Traditional Forms, Queries, Reports, and Applications 164
Thin-Client Forms, Reports, Queries, and Applications 165
Multiuser Processing 167
5. How Can Falcon Security Benefit from a Database System? 168
6. What Are Nontraditional Dbms Products? 169
Need to Store New Data Types Differently 169
Need for Faster Processing Using Many Servers 169
Nontraditional Dbms Types 170
Will These New Products Replace the Relational Model? 170
What Do Nonrelational Dbms Mean for You? 170
How does the Knowledge in this chapter help You? 171
Ethics Guide: Querying Inequality? 172
Guide: Theft by SQL Injection 174
Case Study 5: Searching for Classic and Vintage Car Parts . . . 179
Chapter 6 The Cloud 185
This Could Happen to You 185
1. Why Is the Cloud the Future for Most Organizations? 187
What Is the Cloud? 187
Why Is the Cloud Preferred to In-House Hosting? 189
Why Now? 190
When Does the Cloud Not Make Sense? 191
2. How Do Organizations Use the Cloud? 191
Cloud Services from Cloud Vendors 191
Content Delivery Networks 192
Use Web Services Internally 193
3. How Can Falcon Security Use the Cloud? 194
SaaS Services at Falcon Security 194
PaaS Services at Falcon Security 194
IaaS Services at Falcon Security 195
4. How Can Organizations Use Cloud Services Securely? 195
Virtual Private Network (VPN) 195
Using a Private Cloud 196
Using a Virtual Private Cloud 197
So What?: Net Neutrality Enabled 198
5. What Does the Cloud Mean for Your Future? 199
How does the Knowledge in this chapter\rhelp You? 201
Ethics Guide: Cloudy Profit? 202
Guide: From Anthem to Anathema 204
Case Study 6: Cloud Solutions that Test for Consumer Risk and Financial Stability 208
Part 3 Using Is for Competitive Advantage 211
This Could Happen to You 211
Chapter 7 Organizations and Information Systems 213
This Could Happen to You 14
1. How Do Information Systems Vary by Scope? 215
Personal Information Systems 215
Workgroup Information Systems 215
Enterprise Information Systems 216
Inter-Enterprise Information Systems 216
2. How Do Enterprise Systems Solve the Problems of Departmental Silos? 216
What Are the Problems of Information Silos? 217
How Do Organizations Solve the Problems of Information Silos? 219
An Enterprise System for Patient Discharge 219
Business Process Reengineering 220
3. How Do CRM, ERP, and EAI Support Enterprise Systems? 221
Customer Relationship Management (CRM) 221
So What?: Workflow Problems 223
Enterprise Resource Planning (ERP) 224
Enterprise Application Integration (EAI) 224
What Are the Challenges When Implementing and Upgrading Enterprise Systems? 225
New Technology 227
4. How Do Inter-enterprise Is Solve the Problems of Enterprise Silos? 227
How does the Knowledge in this chapter help You? 229
Ethics Guide: Dialing for Dollars 230
Guide: One-Stop Shopping 232
Case Study 7: Interorganizational IS - The National Programme for IT in the NHS Experience 237
Chapter 8 Social Media Information Systems 241
This Could Happen to You 241
1. What Is a Social Media Information System (SMIS)? 243
Three SMIS Roles 243
SMIS Components 246
2. How Do SMIS Advance Organizational Strategy? 247
Social Media and the Sales and Marketing Activity 248
Social Media and Customer Service 249
Social Media and Inbound and Outbound Logistics 249
Social Media and Manufacturing and Operations 250
Social Media and Human Resources 250
So What?: Facebook for Organizations . . . and Machines? 251
3. How Do SMIS Increase Social Capital? 252
What Is the Value of Social Capital? 252
How Do Social Networks Add Value to Businesses? 253
Using Social Networking to Increase the Number of Relationships 254
Using Social Networks to Increase the Strength of Relationships 255
Using Social Networks to Connect to Those with More Resources 255
4. How Do (SOME) Companies Earn Revenue from Social Media? 257
You Are the Product 257
Revenue Models for Social Media 257
Does Mobility Reduce Online Ad Revenue? 258
5. How Can Organizations Address Smis Security Concerns? 259
Managing the Risk of Employee Communication 260
Managing the Risk of Inappropriate Content 261
6. Where Is Social Media Taking Us? 263
How does the Knowledge in this chapter help You? 265
Ethics Guide: Synthetic Friends 266
Guide: Digital Is Forever 268
Case Study 8: Sedona Social 272
Chapter 9 Business Intelligence Systems 277
This Could Happen to You 277
1. How Do Organizations Use Business Intelligence (bi) Systems? 279
How Do Organizations Use BI? 279
What Are Typical Uses for Business Intelligence? 280
2. What Are the Three Primary Activities in the Bi Process? 281
Using Business Intelligence to Find Candidate Parts 282
3. How Do Organizations Use Data Warehouses and Data Marts to Acquire Data? 287
Problems with Operational Data 288
Data Warehouses Versus Data Marts 290
4. What Are Three Techniques for Processing BI Data? 291
Reporting Analysis 291
Data Mining Analysis 291
BigData 292
5. What Are the Alternatives for Publishing BI? 294
Characteristics of BI Publishing Alternatives 294
So What?: BI for Securities Trading? 295
What Are the Two Functions of a Bi Server? 296
How does the Knowledge in this chapter help You? 297
Ethics Guide: Unseen Cyberazzi 298
Guide: Semantic Security 300
Case Study 9: Hadoop the Cookie Cutter 304
Part 4 Information Systems Management 307
Chapter Extensions 17
Chapter Extension 1: Collaboration Information Systems for Decision Making, Problem Solving,and Project Management 399
1. What Are the Two Key Characteristics of Collaboration? 399
Importance of Effective Critical Feedback 399
Guidelines for Giving and Receiving Critical Feedback 401
Warning! 401
2. What Are Three Criteria for Successful Collaboration? 402
Successful Outcome 402
Growth in Team Capability 402
Meaningful and Satisfying Experience 402
3. What Are the Four Primary Purposes of Collaboration? 403
Becoming Informed 403
Making Decisions 404
Solving Problems 405
Managing Projects 406
4. What Are the Components and Functions of a Collaboration Information System? 407
The Five Collaboration System Components 407
Primary Functions: Communication and Content Sharing 408
Chapter Extension 2: Collaborative Information Systemsfor Student Projects 412
1. What Are the Is Requirements for Student Project Collaborations? 412
Required Features 412
Nice-to-Have Features 413
Collaboration Tool Characteristics 413
2. How Can You Use Collaboration Tools to Improve Team Communication? 414
3. How Can You Use Collaboration Tools to Share Content? 416
Shared Content with No Control 418
Shared Content with Version Management on Google Drive 418
Shared Content with Version Control 420
4. How Can You Use Collaboration Tools to Manage Tasks? 423
Sharing a Task List on Google Drive 423
Sharing a Task List Using Microsoft Sharepoint 424
5. Which Collaboration Information System Is Right for Your Team? 425
The Minimal Collaboration Tool Set 425
The Good Collaboration Tool Set 427
The Comprehensive Collaboration Tool Set 427
Choosing the Set for Your Team 427
Don’t Forget Procedures and People! 428
Chapter Extension 3: Mobile Systems 433
1. What Are Mobile Systems? 433
2. Why Are Mobile Systems Important? 433
Hardware 434
Software 434
Data 435
Procedures 435
People 436
3. How Do Native and Web-based Mobile Applications Compare? 436
Developing Native Mobile Applications 436
Developing Web Mobile Applications 438
Which Is Better? 439
4. What Characterizes Quality Mobile User Experiences? 440
Feature Content 440
Use Context-sensitive Chrome 440
Provide Animation and Lively Behavior 440
Design to Scale and Share 441
Use the Cloud 442
5. What Are the Challenges of Personal Mobile Devices at Work? 444
Advantages and Disadvantages of Employee Use of Mobile Systems at Work 444
Survey of Organizational Byod Policy 445
Chapter Extension 4: Introduction to Microsoft Excel 2013 449
1. What Is a Spreadsheet? 449
2. How Do You Get Started with Excel? 450
3. How Can You Enter Data? 452
Key in the Data 452
Let Excel Add the Data Using a Pattern 453
4. How Can You Insert and Delete Rows and Columns and Change Their Size? 456
5. How Can You Format Data? 459
6. How Can You Create a (Simple) Formula? 460
7. How Can You Print Results? 462
Chapter Extension 5: Database Design 467
1. Who Will Volunteer? 467
2. How Are Database Application Systems Developed? 467
3. What Are the Components of the Entity-relationship Data Model? 468
Entities 468
Relationships 469
4. How Is a Data Model Transformed into a Database Design? 471
Normalization 472
Representing Relationships 473
5. What Is the Users’ Role? 475
6. Who Will Volunteer? (Continued) 476
Chapter Extension 6: Using Microsoft Access 2013 481
1. How Do You Create Tables? 481
Starting Access 482
Creating Tables 482
2. How Do You Create Relationships? 486
3. How Do You Create a Data Entry Form? 488
4. How Do You Create Queries Using the Query Design Tool? 492
5. How Do You Create a Report? 494
Chapter Extension 7: Using Excel and Access Together 501
1. Why Use Excel and Access Together? 501
2. What Is Import/Export? 501
Import/Export of Text Data 502
Import/Export of Excel and Access Data 505
3. How Can You Create Charts with Excel? 505
Creating a Pie Chart 505
Creating a Column Chart 507
4. How Can You Create Group Totals in Access? 508
5. How Can You Use Excel to Graph Access Data? 514
6. How Can You Use Access to Report Excel Data? 517
7. How Can You Combine Excel and Access to Analyze Data? 520
Chapter Extension 8: Network and Cloud Technology 529
1. What Is a Computer Network? 529
2. What Are the Components of a Lan? 530
Connecting Your LAN to the Internet 531
3. How Does the Internet Work? 533
An Internet Example 533
Carriers and Net Neutrality 533
Internet Addressing 534
Processing on a Web Server 535
4. How Does the Cloud Work? 536
Service-Oriented Architecture (SOA) 537
Protocols Supporting Web Services 539
Chapter Extension 9: Enterprise Resource Planning (ERP) Systems 544
1. What Is the Purpose of ERP Systems? 544
2. What Are the Elements of an ERP Solution? 547
Hardware 547
Software: ERP Application Programs 548
Data: ERP Databases 548
Procedures: Business Process Procedures 548
People: Training and Consulting 550
3. How Are ERP Systems Implemented and Upgraded? 550
4. What Types of Organizations Use ERP? 551
ERP by Industry Type 551
ERP by Organization Size 552
International ERP 552
5. How Do the Major ERP Vendors Compare? 553
ERP Market Leaders 553
ERP Products 553
ERP in the Future 555
Chapter Extension 10: Supply Chain Management 559
1. What Are Typical Inter-enterprise Processes? 559
2. What Is a Supply Chain? 559
3. What Factors Affect Supply Chain Performance? 561
4. How Does Supply Chain Profitability Differ from Organizational Profitability? 562
5. What Is the Bullwhip Effect? 562
6. How Do Information Systems Affect Supply Chain Performance? 564
Chapter Extension 11: Enterprise Social Networks and Knowledge Management 567
1. How Do Organizations Develop an Effective Smis? 567
Step 1: Define Your Goals 567
Step 2: Identify Success Metrics 568
Step 3: Identify the Target Audience 569
Step 4: Define Your Value 569
Step 5: Make Personal Connections 570
Step 6: Gather and Analyze Data 570
2. What Is an Enterprise Social Network (ESN)? 570
Enterprise 2.0 571
Changing Communication 571
Guide: Developing Your Personal Brand 572
Deploying Successful Enterprise Social Networks 574
3. What Are the Benefits of Knowledge Management? 575
4. What Are Expert Systems? 576
5. What Are Content Management Systems? 577
What Are the Challenges of Content Management? 577
What Are Content Management Application Alternatives? 578
Chapter Extension 12: Database Marketing 582
1. What Is a Database Marketing Opportunity? 582
2. How Does Rfm Analysis Classify Customers? 582
3. How Does Market-Basket Analysis Identify Cross-Selling Opportunities? 583
4. How Do Decision Trees Identify Market Segments? 585
A Decision Tree for Student Performance 585
A Decision Tree for Loan Evaluation 587
Guide: Data Mining in the Real World 588
Chapter Extension 13: Reporting Systems and OLAP 593
1. How Do Reporting Systems Enable People to Create Information? 593
2. What Are the Components and Characteristics of Reporting Systems? 593
Report Type 596
Report Media 597
Report Mode 597
3. How Are Reports Authored, Managed, and Delivered? 598
Report Authoring 598
Report Management 598
Report Delivery 599
4. How Are Olap Reports Dynamic? 599
Chapter Extension 14: Data Breaches 605
1. What Is a Data Breach? 605
Why Do Data Breaches Happen? 605
2. How Do Data Breaches Happen? 606
Hitting Target 607
How Did They Do It? 607
The Damage 608
3. How Should Organizations Respond to Data Breaches? 608
Respond Quickly 609
Plan for a Data Breach 609
Be Honest About the Breach 609
4. What Are the Legal Consequences of a Data Breach? 610
5. How Can Data Breaches Be Prevented? 611
Chapter Extension 15: International MIS 616
1. How Does the Global Economy Affect Organizations and Processes? 616
How Does the Global Economy Change the Competitive Environment? 617
How Does the Emerging Global Economy Change Competitive Strategy? 617
How Does the Global Economy Change Value Chains and Business Processes? 618
2. What Are the Characteristics of International Is Components? 618
What’s Required to Localize Software? 619
IBM’s Watson Learns Japanese 620
What Are the Problems and Issues of Global Databases? 620
What Are the Challenges of International Enterprise Applications? 621
3. How Do Inter-enterprise Is Facilitate Globalization? 622
How Do Global Information Systems Affect Supply Chain Profitability? 622
What Is the Economic Effect of Global Manufacturing? 623
How Does Social Media Affect International Business? 624
4. What Are the Security Challenges of International Is? 624
Legal Environment 624
Physical Security 625
Cultural Norms 625
5. What Are the Challenges of International Is Management? 626
Why Is International Information Systems Development More Challenging? 626
What Are the Challenges of International Project Management? 627
What Are the Challenges of International Is Management? 629
Chapter Extension 16: Systems Development Project Management 633
1. Why Is Formalized Project Management Necessary? 633
2. What Are the Trade-Offs in Requirements, Cost, and Time? 634
3. What Are the Dimensions of Project Management? 635
4. How Does a Work Breakdown Structure Drive Project Management? 637
5. What Is the Biggest Challenge for Planning a Systems Development Project? 639
6. What Are the Biggest Challenges for Managing a Systems Development Project? 640
7. What Is the Single Most Important Task for Users on a Systems Development Project? 641
Chapter Extension 17: Agile Development 646
1. Why Is the Sdlc Losing Credibility? 646
2. What Are the Principles of Agile Development Methodologies? 647
3. What Is the Scrum Process? 648
Scrum Essentials 648
When Are We Done? 649
Key Roles 650
4. How Do Requirements Drive the Scrum Process? 650
Creating Requirements Tasks 650
Scheduling Tasks 651
Committing to Finish Tasks 651
Hocus-Pocus? 652
Chapter Extension 18: Business Process Management 655
1. Why Do Organizations Need to Manage Business Processes? 655
A Sample Ordering Business Process 655
Why Does This Process Need Management? 655
2. What Are the Stages of Business Process Management (BPM)? 657
3. How Do Business Processes and Information Systems Relate? 658
4. Which Come First: Business Processes or Information Systems? 660
Business Processes First 660
Information System First 661
Another Factor: Off-the-Shelf Software 661
And the Answer Is . . . 662
5. How Is Bpm Practiced in the Real World? 663
Defining the Process Problem 663
Designing the New Process 665
Create Process Components 665
Implement New Processes 665
Application Exercises 669
Glossary 684
Index 701