Additional Information
Book Details
Abstract
No longer passive spectators of images, these days we are more likely to be active participants in their production, distribution, and consumption - which raises important questions about the consequences of widespread user interaction on meaning, communicative effectiveness, and society at large. In this groundbreaking book, visual communication expert Audrey Grace Bennett argues that engendering interaction with images actually improves their effectiveness by enabling images to convey meanings effectively across cultures. At the cutting edge of the visual and communicative arts, this book represents a welcome challenge to the way we think about how images convey meaning.
Table of Contents
| Section Title | Page | Action | Price |
|---|---|---|---|
| Front Cover | FC | ||
| Half-title | i | ||
| Title | iii | ||
| Copyright | iv | ||
| Dedication | v | ||
| Contents | vii | ||
| Acknowledgements | ix | ||
| Image Credits | xi | ||
| Chapter 1: Introduction | 1 | ||
| PART I: ECOSYSTEM | 15 | ||
| Chapter 2: Image | 17 | ||
| Chapter 3: Effectiveness | 29 | ||
| Chapter 4: Interaction | 47 | ||
| PART II: ENGENDERING INTERACTION WITH IMAGES | 79 | ||
| Chapter 5: Collaborative design through active interaction | 81 | ||
| Chapter 6: Collaborative design through active interaction with a dynamic image | 93 | ||
| Chapter 7: Computer mediated collaborative design of a static image | 111 | ||
| Acronym Glossary | 137 | ||
| Notes | 139 | ||
| Index | 147 | ||
| Colophon | 151 | ||
| Back Cover | BC |