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Doing Research in Business and Management

Doing Research in Business and Management

Mark N.K. Saunders | Philip Lewis

(2014)

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Book Details

Abstract

Doing Research in Business and Management brings the theory and techniques of research methods to life and covers all of the areas of research, from a review of secondary data or literature, or writing a research proposal, to completing an entire research project. The book is written for students on undergraduate and postgraduate degree programmes in business, management or related disciplines.